NEWS RELEASE

AUDIOVOX TAPS MODA INTERNATIONAL MARKETING

TO REPRESENT AUDIOVOX BRANDS FOR LICENSING:

 

ACOUSTIC RESEARCH; ADVENT; AUDIOVOX; JENSEN; TERK

 

New York, New York - November 15, 2006

Audiovox Corporation, a leader in the mobile audio/video equipment and consumer electronics categories for over 45 years, has appointed MODA International Marketing exclusive worldwide licensing agency for its well known portfolio of brands including Acoustic Research®, Advent®, Audiovox®, Jensen® and Terk ®.

“Audiovox has had several licensing successes and with this new arrangement with MODA we are now focusing on developing a strategic approach to take our licensing program to the next level,” said Pat Lavelle, President and CEO of Audiovox. 

 
“These widely recognized brand names resonate with the consumer and provide differentiation for a wide variety of electronics, appliances, automotive and lifestyle related products. This has been confirmed in our initial conversations with prospective licensees”, said Michelle Alfandari, President of MODA.   

The Acoustic Research® brand has been synonymous with high quality sound and design excellence since the invention of the loud speaker.

 
The Advent® brand is currently used on the company’s premier car dealer exclusive mobile video line.

 
The Audiovox® brand has been recognized as a leader in mobile and consumer electronics for over 45 years. This brand holds the number 1 market share position in mobile video and its portable DVD products are in the top five.


The Jensen® brand is one of the most established and recognized names in mobile entertainment and currently holds the number 1 market share position in mobile multi-media.

 
The Terk ® brand has been a leader in high performance accessories for over 20 years.

 
About Audiovox:

Audiovox Corporation (NASDAQ: VOXX) has been a leader in mobile and consumer electronics for over 45 years.  The Audiovox portfolio of brands includes some of the most well-known in the consumer electronics industry including: Audiovox, Jensen, Acoustic Research, Home Décor, Terk, Vogel’s, Phase Linear and Code Alarm.

 

Our extensive distribution network has driven our growth as a consumer electronics powerhouse with leading market shares in one of the broadest groups of product categories in the industry.

 

We are major suppliers of mobile entertainment and security products that include, auto sound, XM satellite radios, mobile video systems, collision avoidance, and navigation systems. Our consumer electronics products include Flat Panel LCD and Plasma TV’s, portable DVD players, Two-Way radios, Digital MP3 products, hand-held GPS and home and portable stereos.

 
About MODA International Marketing:

MODA International Marketing is a full service marketing and business development company that uses licensing to leverage existing assets such as trademarks, brands, patents, ingredients and technology on a global or national basis. Established in 1988, with offices in New York and Geneva, MODA offers its broad client base customized strategic planning, implementation and management of turnkey licensing programs.

 
For over 18 Years, MODA has distinguished itself by identifying dynamic opportunities to strengthen and extend client brands and technologies throughout the global marketplace. MODA is proud to have delivered untapped profits across diverse industries and distribution channels for the following major brands:

 
Audiovox®, Jensen®, Acoustic Research®, Advent®, Terk® (Audiovox Corporation)*; The New York Times®*; Craftmatic®(Elevation Bed LLC)*; Le Tour de France (ASO)*; Champion® Athleticwear (Hanesbrands Inc.)*; Champion Europe*; Coty, Inc.*; Trader Vic’s® (NUBECO Corporation)*; LYCRA®, COOLMAX®, THERMOLITE®, TACTEL®, SUPPLEX®, CORDURA®, AQUATOR® (Invista)*; Bollé®, Bushnell® and Tasco® (Bushnell Outdoor Products)*; Design in America™ and National Trust for Historic Preservation®*; Unipal Corrugated Pallets (Mondi-Anglo American plc)*; Ritz Hotel Limited – Ritz Paris; Better Homes and Gardens® (Meredith Corporation); Snap-on Tools®; Mack Trucks, Inc; Victoria and Albert Museum-London; and AskJeeves.

 
For more information about MODA International Marketing, Inc., please visit www.modaintl.com.

 

*Indicates current clients

 

For licensing information please contact:

Michelle Alfandari at (212) 687-7640

Faith Dash at (212) 687-7640

 

E-mail:  info@modaintl.com

 

For information about Audiovox, please contact:

Ann Boutcher at (631) 436-6550