NEWS RELEASE




Bollé®— innovators in fashion and high performance eyewear licenses Tint-a-Car for automotive window film for Australia and New Zealand



“Driven by protecting drivers from the sun’s rays, heat and glare — Bollé provides instant credibility and value-add to automotive consumers,” Warren Koopmans, General Manager, Tint-a-Car.



New York, New York — May 30, 2006

MODA International Marketing, the licensing agency representing Bushnell Outdoor Products - owner of the Bollé trademark - is pleased to announce that Tint-a-Car, the world’s largest window film network, has been licensed to develop Bollé window film products for the automotive market in Australia and New Zealand.

Bollé, a leading sunglasses and ski goggle brand, extends naturally to window film products enhancing Tint-a-Car’s promise to provide protection solutions for millions of car owners and their families. According to Warren Koopmans, General Manager, Tint-a-Car, “Bollé’s strong market position and rich heritage is a perfect fit with Tint-a-Car’s dominant market presence in Australia. We are excited about the growth potential we see with the Bollé brand.”

“Bollé is extremely pleased to partner with Tint-a-Car, a company known as the pre-eminent supplier of quality window films,” commented John Toouli, Managing Director of Bollé Australia Pty Ltd, adding, “Tint-a-Car’s retail presence and quality product offering allows us to deliver the kind of high quality performance-based product that consumers have come to expect from the Bollé brand.”

According to Michelle Alfandari, President of MODA International Marketing, “Bollé is a natural brand fit for consumers seeking UV protection in all aspects of their lives — from what they wear to what that drive. Bollé not only provides the performance and technology credibility but also adds cachet as a fashion brand. We expect that following the launch in Australia and New Zealand we will extend the concept to other geographies.”

Bollé window film products will be available beginning September 2006 at all 100+ Tint-a-Car locations throughout Australia and New Zealand.


About Bushnell Outdoor Products

Bushnell Outdoor Products is a global manufacturer and marketer of branded consumer products based in Overland Park, Kansas. Bushnell Outdoor Products is a leading supplier of high quality sports optics including binoculars, telescopes, riflescopes, night vision, ski goggles, laser rangefinders, sunglasses and safety glasses marketed under the Bollé®, Bushnell®, Serengeti® and Tasco® brand names.


About Tint-a-Car

First established in 1972, Tint-a-Car has some 110 stores throughout Australia and New Zealand, making it the largest window tinting network in the world. Tint-a-Car offers a range of motor vehicle enhancement products including window tint, paint protection, leather and vinyl protection, fabric protection, rust proofing and electronic and security systems. In addition to this Tint-a-Car offers a range of window films for homes, shops and offices. Without question, Tint-a-Car is the market leader, with world-class products, 35 years of experience, renowned quality of workmanship and back up service.


About MODA International Marketing, Inc.:

MODA International Marketing is a full service licensing and marketing company with offices in New York and Geneva. MODA specializes in the global representation of brands, trademarks, patents, technology and ingredients. MODA offers its broad client base customized strategic planning, implementation and management of turnkey international licensing programs.

For 18 Years, MODA has distinguished itself by identifying dynamic opportunities to strengthen and extend client brands throughout the global marketplace. MODA is proud to have delivered untapped profits across diverse industries and distribution channels for the following major brands:


The New York Times*; Le Tour de France (ASO)*; Champion® Athleticwear (a division of Sara Lee Corporation)*; Champion Europe*; Coty, Inc.*; Trader Vic’s (NUBECO Corporation)*; Lycra®, Coolmax®, Thermolite®, Tactel®, Supplex®, Cordura®, Aquator® (Invista)*; Bollé®, Bushnell® and Tasco® (Bushnell Outdoor Products)*; Design in America™ and National Trust for Historic Preservation®*; Unipal Corrugated Pallets (Mondi-Anglo American plc)*; Ritz Hotel Limited — Ritz Paris; Better Homes and Gardens (Meredith Corporation); Snap-on Tools; Mack Trucks, Inc; Victoria and Albert Museum-London; and AskJeeves.

*Indicates current clients