FOR FURTHER INFORMATION CONTACT:
Moda International Marketing, Inc
Michelle Alfandari
Tel: (212) 687-7640
info@modaintl.com

MODA INTERNATIONAL MARKETING EXPANDS SENIOR STAFF

New York, New York (September 19, 2003) - Moda International Marketing announced today that Sharon Summer has joined the Company as Senior Vice President.

Summer comes to Moda International Marketing from G+J USA Publishing where she served as president of The Parents Group and as launch publisher of Rosie. Prior to G+J, Summer was group publisher at Primedia’s American Baby Group, which included several magazines, cable TV shows and promotional programs.

Says Michelle Alfandari, President of Moda International Marketing, “Sharon has spent years building and extending brands and then selling those brands’ equities across a wide variety of advertising categories. Sharon’s deep client relationships and proven track record in the publishing and juvenile markets will serve her well, and will certainly benefit Moda’s client base.”

“I’m delighted to join Moda and look forward to quickly translating my brand-building experience to the licensing arena and to helping develop profitable new opportunities there,” says Summer.

Moda International Marketing, established in 1988, is a full service licensing and marketing company specializing in global representation of brands, trademarks and patents. Moda offers comprehensive services to include strategic planning, implementation and management of turn-key licensing programs nationally and/or globally. Moda has extended its clients’ brands into a broad range of product categories, distribution channels and countries. Clients past and present include: Meredith Corporation – Better Homes and Gardens; Bollé; Bushnell; Invista - Lycra®; National Trust for Historic Preservation; Ritz Hotel Paris; Serengeti; Tasco, Unipal Corrugated Pallets, Snap-on Tools, Mack Trucks, Inc., Victoria and Albert Museum-London, and AskJeeves.